social web

Nine (or ten) ways to stumble in social media

Last week's presentation at the Vancouver High-Tech Communicators' Exchange was a great time: a really engaged audience, provocative and challenging questions, and a razor-sharp co-presenter – mi amigo Kris Krüg. (Catch Dave Olson's amazingly thorough account here.) We took a look at marketing with social media, through the lens of some very successful efforts.

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Cartoon: Survival in the workplace

(two people at a water cooler) I knew a kid like you once. Arrogant. Cocksure. Thought he didn't need to join a social network. Then one day he just... stopped existing.

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Lijit: a social web search widget

I've just installed a nifty new widget on my personal blog. Called the Lijit, it uses Google to allow users to search my blog. Not a huge deal, you say? True enough.

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Looking at the Liberal leadership web sites

2006 Political campaigns engage with social web, but fall short in building vibrant online communities

Political campaigns are supposed to be innovators when it comes to the online world; witness the breakout success of the Howard Dean campaign and the increasing significance of blogs in U.S. politics.

So whenever an election is underway, it's worth having a look at how campaigns are using the web and the power of online community – and in Canada, the big electoral news right now is the Liberal Party's leadership campaign.

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