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The social speech
Using social media to turn your next speech into an ongoing conversation
- 27 November, 2011
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For all the effort that goes into a speech - especially a big one - they're over surprisingly quickly. You reach a few dozen, a few hundred or (if you have a huge crowd) a few thousand people for a brief while, and then you walk off the stage, and the audience walks out the door.
For a few minutes, you've made a significant connection with those people. But all the potential relationships and conversations that could arise from that connection walk out the door with them.

Just as newspapers are scrambling to adjust to a world of blogs and YouTube, speakers are suddenly discovering they're not the only ones in the room who have a microphone. Tools like Twitter and wireless connectivity have broken the monopoly of the speech on, well, speech.