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"In my day, we had to walk three miles uphill through the snow to post a comment."

Just complaining about online comments isn't enough

Fist smashing keyboard

Visit most news sites, and you'll find some of the web's most pointless, thoughtless and mean-spirited conversations unfolding in the comment threads. Angry, bitter, hateful people seem drawn to the comment form at the bottom of news stories like flies to a landfill.

That's been the case now for years, but the industry is finally waking up to it... in fits and starts.

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Is that what Michael Geist had in mind?

Ads in the middle of copy can cause unintended meaning

Advertising is one of the chief ways that web sites generate revenue.

But be careful where those ads go. Place them in the middle of your copy, and you may end up with something like what happened with this Vancouver Sun story (I should add, it's through no fault of Twitter-savvy reporter Gillian Shaw's).

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